Loyalty Programs give "reward points" for customers. Customers are awarded with reward points depending on the transaction and spends on the merchant's store. Loyalty programs also allow customers to spend the reward points in the form of real money (based on certain conversion logic) for e.g., 1 Loyalty Point = 1 USD. Customers can spend the points as an exchange for discounts or specific items from the store.
Default Loyalty Program
When you create a 99minds account, you will have the option to set up your loyalty program during the onboarding process. Once the setup is complete, when you log in to 99minds app, you will find the default loyalty program already available under the Loyalty tab under the Program. The default Loyalty Program will have the same name as the Program Name. The loyalty points will be added to customers as part of the same program.